CBS CEO Les Moonves was interviewed at the Code Conference on Wednesday and said that CBS will “probably” sign a deal with Apple for the network to be included as a launch partner for Apple’s new TV streaming service that the Wall St. Journal first reported about in March.
“We are very excited about it. I think Apple has proven they are pretty darn successful” Moonves told host Kara Swisher.
Moonves said that he met with Apple senior executive Eddy Cue last week to discuss the streaming plans.
“I think the age of the 200 channel universe is slowly dying” Moonves said before adding that CBS will be needed by the new streaming groups and his network is positioned to get a bigger proportion of revenue from the “skinny bundles” compared to revenue that is generated from traditional packages.
Some of the other anchor networks that are believed to be included in Apple’s new streaming service are ABC, Fox, FX, and ESPN.
Approximately 25 channels are expected to be offered in the smaller bundle streaming package, costing between $30-40.
Apple was expected to debut the new streaming service at its upcoming Worldwide Developer’s Conference in San Francisco from June 8-12th along with their latest Apple TV set top box, although some tech websites such as Re/code reported last week that Apple’s plans to include local programming with their streaming service may delay the announcement until later in the year.
Apple will have a captive audience at their Developer’s Conference and it would be surprising if Apple didn’t have anything to say about their upcoming TV streaming service that is creating some buzz across the industry.
Plus Apple can’t wait too long because there could be more TV streaming competition on the way.
After Charter Communications recently confirmed their interest in acquiring Time Warner Cable, there is more talk circulating about Charter Communications moving deeper into online streaming since Charter’s largest investor John Malone is supportive of online streaming.
Charter also possesses the technology and infrastructure to support an online video service.
Apple’s World Wide Developer’s Conference
Since Apple’s World Wide Developer’s Conference is primarily for software developers, WWDC will focus on Apple’s operating systems for desktop and mobile.
A new update is expected with iOS 9, iOS, OS X, and OS x 11
Apple is rumored to be offering a new enhanced music streaming service based on Apple’s Beats service that will likely be integrated into iTunes. The music streaming service is expected to cost $9.99
A new App Store is expected to be unveiled for downloading apps and games.